Recover dormant real-estate leads without stale listings or unapproved offers.

A CRM can contain buyers and tenants who made genuine enquiries months ago. The problem is not merely finding the names. It is knowing whether their requirement still makes sense, whether a suitable property is actually available, whether an approved offer supports the message and whether the business is entitled to contact the person.

A controlled reactivation journey

• Recover the intent: map preferred area, asset type, bedrooms, budget, last enquiry and assigned broker from historical CRM rows.
• Join current inventory: compare against a fresh listing export with asking price, availability and approved offer notes.
• Check contact basis: hold entries with missing, withdrawn or unclear permission. A blank field must not become assumed consent.
• Score explainably: show the area, budget, property and freshness signals behind each rank; separate “no match” from “contact on hold.”
• Handoff: prepare a human-sounding suggested draft. Do not automatically send outreach or promise a unit is reserved.

Why this is different from generic lead generation

Growth focuses on existing demand a brokerage already owns and approved inventory it can verify. Its objective is a smaller, more actionable opportunity queue, not an inflated lead count or an automated messaging blast.

See the Growth product overview or run the working sample-data pilot.